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Posted 08/05/2024 9:10am

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Gin for a good cause,
Aiding youth with every sip,
Spirit of Oasis.

In partnership with
Salesforce ThinkNewsBrands

Oasis Committee and Spirit of Little Things join forces to aid disadvantaged youth

The Oasis Committee in Western Australia has teamed up with Spirit of Little Things to create a bespoke gin, with all proceeds going towards the Oasis Project, a cause dedicated to supporting disadvantaged youth in the region.

The initiative aims to harness the power of the WA advertising and communications industry to drive financial support to the Salvation Army and the Oasis Project.

The Oasis Project provides support for disadvantaged youth aged between 16 and 25 by creating safe, supported, and sustainable accommodation options. The fundraising target for the project is $150,000.

The gin, named 'The Spirit of Oasis', is part of the fundraising efforts. Spirit of Little Things, the official alcohol sponsor of the 2024 Oasis Ball, is behind the creation of this unique gin. The Oasis Ball, now in its 27th year, will be held on Friday 17th May at Crown Towers and will feature the Campaign Brief WA Awards. The event aims to raise more than $150,000 through various activities and donations.

Carat Client Partner and 2024 Chairperson, Michelle Testa, said, "We are so proud of the efforts of WA’s advertising industry to come together to support our efforts to raise funds for WA’s disadvantaged young people. I really challenge our media partners, creative and media agencies around Australia to help us get to our target by jumping online and purchasing a bottle of Spirit of Oasis. It’s an easy way to make real change in the world and makes a heartfelt addition to the office bar cart, the perfect staff reward, end of financial drink for the office, client gift or birthday present for friends and family. Of course, drink responsibly and donate in any way you can."

Spirit of Little Things Co-Founder, Josh Krueger, also expressed his enthusiasm for the project.

"We are delighted to be producing this unique and limited release premium gin for such a great industry initiative that will raise important funds to support young people between who are marginalised and disadvantaged. When Michelle Testa approached me there was no hesitation to bring this initiative to life," he said. "We are proud to be part of this event knowing your G&T enjoyment will be helping people in need, so don’t miss out on this exclusive g limited release gin."

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