ACM Agri is expanding its commercial team with several key sales leadership appointments. The appointments are designed to reinforce its position as a leading partner for brands within the Australian agricultural sector.

The newly appointed leaders include Tom Zavecz as National Agency Sales Director, Mark Simpson as Agricultural Commercial Manager - Queensland, and Sam Rohayem as National Real Estate Sales Manager.

Zavecz brings experience from leadership roles at Motio, Shopper, and Pacific Magazines. Simpson has over 15 years of experience with News Corp Australia, while Rohayem has 20 years of experience in real estate advertising sales at News Corp Australia, REIV, and Fairfax.

In addition to the appointments, ACM Agri is launching 'Out Of Paddock', a new Out-of-Home media platform designed for the agricultural sector. This platform will feature digital advertising screens at key field days, allowing for dynamic and flexible messaging.

ACM Agri's portfolio includes publications such as The Land, Queensland Country Life, North Queensland Register, Stock & Land, Stock Journal, and Farm Weekly.

The company claims to engage 85% of Australia's farm decision-makers monthly across various platforms.

ACM Agri General Manager – Commercial Scott McCullough stated, "ACM Agri is Australia’s leading agri-media and data network, engaging 85% of the nation’s farm decision-makers every month across digital platforms, print, social, events and beyond.

"I'm excited to welcome this group of established leaders to the ACM Agri team. Their deep expertise will allow us to forge even stronger partnerships with our clients and introduce a new wave of innovative marketing solutions to the sector," he said.

Zavecz added, "ACM Agri is built on over 600 years of trust and credibility, connecting brands with our audience through a truly integrated, omnichannel approach."

Simpson noted, "I’m thrilled to have joined ACM Agri at a time of unprecedented growth as the business supports Australia’s thriving agricultural industry."

He added, "Our newly formed Queensland division is already making huge inroads with customers and is set to support the major industries in the region, including beef and horticulture."

Rohayem concluded, "I’m looking forward to applying my property experience to the Ags division and helping create leading solutions for agents. Our first-party property data, combined with our editorial team who truly live and breathe ag, makes us unstoppable."