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News 7 Dec 2021 - 1 min read

Man with a plan: UM hires Mat Rawnsley from The Hallway

By Staff writer

UM Australia has hired Mat Rawnsley as national head of planning.

What you need to know:

  • UM hires Mat Rawnsley from The Hallway.
  • He'll report into national CSO, Raj Gupta.

UM Australia has hired Mat Rawnsley as national head of planning. Across a 25-year career Rawnsley has worked in planning for both media and creative agencies including OMD and the Monkeys and joins after four and half years with The Hallway. 

“This new role represents a fantastic opportunity to invigorate the lost craft of comms planning, something I'm very passionate about," said Rawnsley. 

He will report into National CSO, Raj Gupta.

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