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News 12 Jul 2021 - 2 min read

Toyota, Woolworths, Optus and McDonald's lead sponsorship line-up for Seven's Olympics coverage

By Josh McDonnell - Senior Writer

Less than two weeks from the Opening Ceremony, Seven has announced its sponsorship list for the Tokyo Olympic Games. Toyota, Woolworths, Optus and McDonald's lead the list of major sponsors, while Harvey Norman, AAMI, and HP are also signed on.

What you need to know:

  • Toyota, Woolworths, Optus and McDonald's have signed on as Olympics sponsors for Seven's coverage.
  • Harvey Norman, AAMI, and HP are also signed on, with more brands set to be announced shortly.

Seven West Media has announced its broadcast partners and sponsors for the Olympic Games, with major brands including Toyota, Woolworths, Optus and McDonald's leading the line-up.

Harvey Norman, AAMI, and HP are also signed on, while local state sponsors include People’s Choice Credit Union and LiveLighter.

Seven stated there are also a number of additional large sponsors that cannot be named at this stage.

Seven West Media Chief Revenue Officer and Director of Olympics, Kurt Burnette, said: “With less than a fortnight until the starting pistol is fired for a historic Tokyo 2020, we are delighted by the response so far to our most comprehensive coverage of the Olympic Games Tokyo 2020 across multiple platforms. We are particularly thrilled at the number of new and returning brands that have flocked to the event, recognising the significance and power of this unique moment in time."

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