Criticism on plastic collectibles worth it, says Woolworths boss
Woolworths chief executive Brad Banducci says collectables programs are worth the effort for retailers even though they trigger poor customer behaviour and have been labelled environmentally irresponsible.
- Coles and Woolworths have come under fire for promoting plastic collectables, while simultaneously removing single-use plastic bags
- The promotions are helping to attract customers and boost sales amid an unprecedented decline in spending in supermarkets.
- Coles' Little Shop 1 promotion was successful last year, boosting like for like sales by 5.1 per cent.