What you need to know:

• Butterworth steps up from investment role in MediaCom to group-wide position.
• Leaves role left vacant by Nicola Lewis, who has switched GroupM's addressable TV business Finecast
• Assumes responsibilities as Interim General Manager of Investment.
• Will continue to work closely with MediaCom

Butterworth steps into the role left vacant by former Chief Investment Officer Nicola Lewis, who moved to a global role within GroupM’s addressable TV business, Finecast.

While continuing to work closely with the MediaCom investment team, Butterworth’s role will see her work alongside CEOs and investment leads in GroupM’s agencies, Mindshare, MediaCom, Wavemaker and Essence. 

She will report into GroupM Australia & New Zealand CEO Mark Lollback.

Lollback said, “With more than 15 years’ experience in senior investment and trading, Claire is fantastically placed to lead investment as we build a new future fit structure across GroupM and I’m really excited to welcome her into this role,” adding, “We know GroupM Investment is in good hands coming into 2021.” 
 
GroupM invests US$50bn each year on behalf of its clients and states that it represents one in three ads in the global marketplace.