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News 22 Feb 2021 - 1 min read

Married at First Sight returns, Disney, Menulog and Specsavers new sponsors

By Josh McDonnell - Senior Writer

Specsavers, Disney and Menulog have all signed on as sponsor for new season of Nine's Married at First Sight which finally kicks off this week following delays related to the Australian Open.

What you need to know:

  • Nine's biggest reality show returns with KFC, Suzuki, BUPA, Youfoodz, LION and Tradie also returning as sponsors.
  • Specsavers, Disney+, Snooze, Menulog and MyPayNow join line-up.

The eighth season of Married at First Sight (MAFS) begins this week with news brands hitching themselves to the show - and former partners coming back for more.

Returning brands include KFC, Suzuki, BUPA, Youfoodz, LION and Tradie. New sponsors Specsavers, Disney+, Snooze, Menulog and MyPayNow are also joining.

Estée Lauder and eBay have each taken digital sponsorships, and there are also local sponsorships from Lotterywest and RAC out of Perth.

“Married at First Sight continues to be Australia’s biggest show – consistently proving its dominance across linear television and BVOD, and even more importantly, in creating iconic moments and sparking conversations that keep audiences coming back for more,” said Nine’s Director of Powered, Liana Dubois. “This is what makes it such an invaluable opportunity.” 

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