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Bauer and Ten tout sponsorship slots for Australian Women's Weekly Easter show

By Media release - Bauer

23 February 2020 1min read

By Media release - Bauer

23 February 2020 1min read

Easter with The Australian Women’s Weekly is coming to Network 10 following the success of the Christmas with The Weekly special last December, which reached more than 1.15 million viewers. The new show will be part of an integrated multi-platform event across Bauer Media’s print, digital and social channels. 

Studio 10’s Sarah Harris will return to host the festive one-hour Easter special where she will be joined by editors from The Australian Women’s Weekly, Australian celebrities and other 10 talent. 

There are integrated brand sponsorship opportunities across TV, print, digital and social.

Easter with The Weekly lifts the best of the magazine from the pages to the small screen for another entertaining event,” said Nicole Byers, editor-in-chief, The Australian Women’s Weekly. “It is a special time for our readers who are looking for good food, entertaining ideas and family fun, so we are delighted to partner with Network 10 again to bring Easter inspiration to audiences.”

Let’s go. What do you think?

By Media release - Bauer

23 February 2020 1min read

Market Voice

Coca-Cola, Toyota, Nestle provide us valuable lessons, right now

At Nestle early in my career as a brand manager during the last recession, the company’s philosophy was to increase spending through the downturn, talk to consumers and drive brand awareness. Throughout this period Nestle kept advertising and used the increase in spend to come out the other side even stronger.           

So where does this leave us today, and what should advertisers be thinking in the midst of such a difficult situation?

Go deeper 4min read

David Scribner, Chief Customer Officer

oOh!media

oOh!media

30 March 2020 4min read

Coca-Cola, Toyota, Nestle provide us valuable lessons, right now

At Nestle early in my career as a brand manager during the last recession, the company’s philosophy was to increase spending through the downturn, talk to consumers and drive brand awareness. Throughout this period Nestle kept advertising and used the increase in spend to come out the other side even stronger.           

So where does this leave us today, and what should advertisers be thinking in the midst of such a difficult situation?

Go deeper 4min read

By David Scribner, Chief Customer Officer - oOh!media