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Mini using Cartelux for quick video ads

By Media release - Cartelux

1 December 2019 1min read

Josh Williams, CEO Cartelux

By Media release - Cartelux

1 December 2019 1min read

Mini Australia and New Zealand dealers are using Australian agency Cartelux's platform to punch out digital ad campaigns in under a minute, according to the content marketing agency turned video technology company.

Mini's head of marketing, Alex McLean, is a big fan. 

"The Cartelux platform is a true evolution in automotive retail marketing," he said. "A one stop, tactical marketing platform for dealers that eliminates pain points that have hamstrung their ability to act with agility." 

Cartelux founder and CEO Josh Williams returned the compliment. 

“Lots of marketers talk about digital transformation, but Alex and the team at Mini are actually doing it – they are true innovators,” he said.

Let’s go. What do you think?

By Media release - Cartelux

1 December 2019 1min read

Market Voice

Less price promotion and product-focused ads doing better in COVID; public wants to hear from brands

Orlando Wood is the author of the ground-breaking 2019 advertising bestseller, Lemon, and chief innovation officer at advertising research firm System1. Wood says  even as consumers shift from fear to sadness and anger, System1’s global consumer tracking studies show they’re ok with ads during COVID-19. But what ads are working?

Go deeper 10min read

Orlando Wood

Chief Innovation Officer, System1 Group

18 May 2020 10min read

Less price promotion and product-focused ads doing better in COVID; public wants to hear from brands

Orlando Wood is the author of the ground-breaking 2019 advertising bestseller, Lemon, and chief innovation officer at advertising research firm System1. Wood says  even as consumers shift from fear to sadness and anger, System1’s global consumer tracking studies show they’re ok with ads during COVID-19. But what ads are working?

Go deeper 10min read

By Orlando Wood - Chief Innovation Officer, System1 Group