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Cards of wonder shine,
In stores, a Disney delight,
Collect, keep, combine.
Woolworths and Big W partner with Disney for 'Worlds of Wonder' collector cards
Woolworths and BIG W have jointly struck a partnership with The Walt Disney Company Australia for the launch of 'Disney Worlds of Wonder Collector Cards'.
Customers can collect a free 'Disney Worlds of Wonder' card pack, containing three cards, with every $30 shop in-store and online. The cards feature characters from Disney, Pixar, Marvel, and Star Wars, with a total of 108 cards to collect. The collection also includes an ultra-rare Disneyland Resort holographic card featuring the Sleeping Beauty Castle.
The cards will be available from 14 August in Australia and 7 August in New Zealand.
"This year we are excited to give more families extra value at each shop with our latest collectibles 'Disney Worlds of Wonder Collector Cards' expanding on the popularity of last year's Disney Collector Cards," said Paul Stibbard, Woolworths Senior Manager Collectibles & Continuity.
"We're thrilled to once again bring the wonderful and immersive worlds of Disney, Pixar, Marvel and Star Wars to Woolworths customers with the launch of the Disney 'Worlds of Wonder' collector cards." added Tim Everett, Vice President and General Manager, Consumer Products Commercialisation, at The Walt Disney Company Australia & New Zealand.
This is the first time the program is running simultaneously across Woolworths Supermarkets in Australia and New Zealand and BIG W. A special collector album will also be available in-store and online at Woolworths Supermarkets, Metro and BIG W for $10 and includes four cards to start the collection.
The retailers noted the 'Disney Worlds of Wonder Collector Cards' are kerbside recyclable, made from FSC certified paper and use water soluble inks and a water soluble coating. Customers can get an additional pack of cards when purchasing a range of participating products, limited to three bonus packs per participating brand per shop.
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