UK-based greeting card and gift platform Moonpig has appointed Sling & Stone to manage public relations in the Australian market following a competitive pitch process.

It comes as Moonpig looks to enhance its brand presence in the Australian market, with the brand hoping to tap Sling & Stone's expertise in localising and amplifying brands.

International director at Moonpig, Mary Liu, said: "Sling & Stone’s deep experience and passion in consumer retail and tech innovation complements our marketing programme for Australian shoppers. The creativity showcased in the pitch, their deep local networks and genuine passion for the brand confirms that we couldn't have found a better partner; they are a true extension of our in-house team."

Sling & Stone's portfolio includes a range of international clients such as Krispy Kreme, Domino’s, Levi’s, Lush, and Too Good To Go.

Director of consumer at Sling & Stone, Kelly Owens, said: "Moonpig is a pioneering, market leading brand, forging connections to positively impact users, and doing it all with a sense of humour, making it the perfect pairing for Sling & Stone."