What you need to know:

• Revive Financial has appointed indie agency Speed to manage its media planning and buying.
• The agency will also manage the brand's relaunch.

Revive Financial has appointed independent agency Speed as its full-service media partner.

Speed will develop a communications strategy for the relaunch of the personal and business debt management solutions provider, brand and manage media planning and buying.

"We require an agency who are data driven, performance oriented and most importantly care about vulnerable Australians facing financial distress," James O’Neile CMO at Revive Financial said.

Having reviewed the market thoroughly, we believe Speed is the partner who best aligns with our values and can help us deliver against these objectives.”

Speed clients include Betfair, Wisr, Taco Bell, Dulux Group, Paspaley, Palmers, Memories and Seafood Industry Australia.