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News Plus

News Plus

Booktopia’s Project $1 billion: Local ecomm darling shoots for the stars with in-housing, predictive sales algorithm, hourly advertising shifts

By Sam Buckingham-Jones - Senior Writer

23 November 2021 4 min read

By Sam Buckingham-Jones - Senior Writer

23 November 2021 4 min read

News

News

Social commerce key for future-proofing e-comm strategy: GroupM’s Essence

By Sam Buckingham-Jones - Senior Writer

23 November 2021 3 min read

By Sam Buckingham-Jones - Senior Writer

23 November 2021 3 min read

News Plus

News Plus

Nestle overhaul: Ex-Unilever media and digital lead Anneliese Douglass to expand in-house creative for retailer e-comm surge, backs cross-media measurement

By Paul McIntyre - Executive Editor

16 November 2021 3 min read

By Paul McIntyre - Executive Editor

16 November 2021 3 min read

News

News

Cashrewards spends big on record, multi-million dollar in-house bid for holiday shoppers

By Sam Buckingham-Jones - Senior Writer

10 November 2021 2 min read

By Sam Buckingham-Jones - Senior Writer

10 November 2021 2 min read

News

News

Commbank-backed retail platform Little Birdie hires Hardhat, redesigns for Christmas boom

By Brendan Coyne - Editor

3 November 2021 2 min read

By Brendan Coyne - Editor

3 November 2021 2 min read

News Plus

News Plus

10 ViacomCBS readies net zero carbon plan, major diversity push, flags ads in Paramount+, dynamic e-commerce play and brand-funded BVOD ad load reduction

By Sam Buckingham-Jones - Senior Writer

20 October 2021 5 min read

By Sam Buckingham-Jones - Senior Writer

20 October 2021 5 min read

Deep Dive

Deep Dive

'We’re just getting started', says CommBank's X15 ventures chief; plots massive walled garden of services for 15m customers to take on global tech giants

By Brendan Coyne - Editor

13 October 2021 6 min read

By Brendan Coyne - Editor

13 October 2021 6 min read

News Plus

News Plus

The Comeback Kids: Seven revives more old formats, flags 13m logged-in viewers, goes full funnel with in-show e-commerce, strikes first Salesforce Media Cloud deal for trading

By Paul McIntyre - Executive Editor

12 October 2021 4 min read

By Paul McIntyre - Executive Editor

12 October 2021 4 min read

News

News

Nunn Media acquires performance agency Alley, boosts e-comm, digital credentials

By Sam Buckingham-Jones - Senior Writer

11 October 2021 2 min read

By Sam Buckingham-Jones - Senior Writer

11 October 2021 2 min read

News

News

CMOs still lagging in digital capabilities and talent despite CX and e-comm surge, Capgemini report finds

By Josh McDonnell - Senior Writer

29 September 2021 2 min read

By Josh McDonnell - Senior Writer

29 September 2021 2 min read