Isuzu the new men’s A-League naming rights partner

News 6 Oct 2021 - 1 min read

Isuzu the new men’s A-League naming rights partner

By Sam Buckingham-Jones - Senior Writer

A league and isuzu join forces in naming rights partnership

“We are delighted to be joining forces with the fastest growing sport in the country," Hiroyasu Sato, Isuzu UTE Australia Managing Director, said.

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Tags: A-League Australian Professional Leagues

Isuzu UTE Australia will be the naming rights partner for the men’s A-League competition inking a three-year deal as Australian soccer goes through a major rebrand.

What you need to know:

Isuzu UTE Australia will be the first naming rights partner for The A-Leagues men's competition.
The announcement comes after the A-Leagues merged the men’s, women’s, youth and E-Sports leagues under the A-Leagues umbrella.

The A-Leagues have announced Isuzu UTE Australia as the first naming rights partner of the men’s competition in a three-year deal starting in the upcoming 2021-22 season.

The men’s competition will be known as the ‘Isuzu UTE A-League Men’, following a recent rebrand of the leagues that brought operation, commercialisation, and marketing into one organisation.

The A-Leagues has also sponsored with Surf Life Saving Australia, and will be accessible on ViacomCBS’ Network Ten on free-to-air and through its streaming service Paramount+.