Budget Direct has launched a new campaign titled 'Meteoric Mayhem' featuring the familiar faces of Budget Direct's insurance sleuths Sarge, Jacs, and Chief from the award-winning Insurance Solved platform.

The campaign, developed by 303 MullenLowe, is now live across multiple platforms including TV, cinema, BVOD, online, social, OOH, and radio. It also celebrates Budget Direct's recent win of Canstar's Insurer of the Year Award 2025. This marks the fourth consecutive year Budget Direct has won the award, making it the only insurer to ever achieve this feat.

"We are very proud of how successful the Insurance Solved platform has become, but equally proud to have won Canstar's Insurer of the Year award for a fourth year in a row," said Jonathan Kerr, Budget Direct's Chief Growth Officer. "Budget Direct is the only insurer to ever win the award, so we wanted to deliver a highly memorable film to celebrate it. We hope it will become another favourite."

"We know that Australians look forward to the adventures of Budget Direct's much-loved characters and the latest piece is sure to deliver on public expectation. No matter how unlikely a giant meteor careening through our streets may seem, it's perfectly in-step with the brand's personality. Not to mention a pretty impactful way to deliver its long-standing positioning," said Bart Pawlak, 303 MullenLowe Sydney Chief Creative Officer.

Budget Direct's commitment to a long-term platform was rewarded at the 2024 Australian Effies, where it won a Gold for Long Term Effects and Gold for Brand Value. This is a testament to the successful partnership between Budget Direct and 303 MullenLowe, which has spanned over a decade.

The film for the campaign can be viewed on YouTube.