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Intelligence Briefs

Behavioural targeting out of control, warns UK watchdog

Paul McIntyre
Executive Editor

12 August 2019 2min read

Just a reminder here of the loud warning the UK's data watchdog, the Information Commissioner's Office (ICO), gave industry in June. (TechCrunch

  • "The adtech industry appears immature in its understanding of data protection requirements...we have general systemic concerns around the level of compliance of real-time bidding," the ICO said in an update report.
  • TechCrunch provides a full-lowdown on the detail in the ICO report and the flashpoints - worth the read

 

 

My Takeout

These are sage signals not to be ignored, given Australian industry is facing an ACCC inquiry into the adtech supply chain. Of course, the Federal government ultimately must decide on how it acts on the recommendations carried in the ACCC's Digital Platforms Inquiry final report.  
Market Voice

19 August 2019 3min read

It’s weird: streaming services are boosting demand for cinema’s big screens

Subscription video services are capturing more consumer attention and revenue, putting ad-funded TV networks under pressure.

Go deeper 3min read

Guy Burbidge, Managing Director

Val Morgan Cinema

16 August 2019 3min read

Why media company activism is risky but crucial in driving culture change for Australian women

Bauer CEO Brendon Hill says the activist agenda Bauer is taking on for women - from the "Tampon Tax" to "Financially Fit Females" and "Financial Elder Abuse" initiatives - is galvinising the company and proving a powerful force for driving change for women.  

Go deeper 3min read

Brendon Hill

CEO - Bauer Media