Digital has been dethroned as quickly as it assumed the top spot for ad spending in January after TV reclaimed the top spot in February, according to SMI. TV revenue from agencies was up 8.5% for the month, bolstered primarily by the Australian Open, while digital had "patchy demand", growing by 1.2% - social and video were up while search posted a surprising decline. Overall, media agency bookings, which typically skew to larger SMEs and blue chips, was down 2.6% to $558m for February.