What you need to know:

• Simon Ryan's indie media agency Ryvalmedia has won the media account for MYOB
• The account is worth $8m and was won by the agency after a close pitch

Ryvalmedia has been appointed as the media agency of record for accounting technology business MYOB Australia.

The account is said to be valued at $8m and was won by the indie agency after a closed pitch.

The remit and scope of work will include media strategy and partnerships, planning, and buying, with the appointment, formally commencing from this month.

"It is a privilege to partner and provide future-thinking platform solutions for advanced businesses and new or emerging SME's alike, in a time when transformative disruption is creating unprecedented opportunities," Ryvalmedia, Managing Director Joseph Pardillo, said.

"Partnering with MYOB, who is a key foundation for any company to help manage their growth and overall business operations, is both exciting and extremely rewarding".