What you need to know:

• Indie agency This is Flow has notched up another win for 2021, securing the media account for international beer brand Coors.
• This is the second win in as many weeks for the agency, which has been on the rise for the last 12 months.

This Is Flow has continued its momentum in 2021 by adding the Australian account of global beer brand Coors to the business.

The win also gets the agency on the books with Coca-Cola Amatil which have a local deal with the business.

Launching in time for NBA playoffs and finals in May, This is Flow will drive Coors’ media planning and buying for “the world’s most refreshing” media campaign throughout the year with a focus around sporting occasions. 

This is Flow will also be working on the media planning and buying for beer brands Miller Chill and Miller Genuine Draft with activity kicking off in the second half of 2021.

Earlier this month, This is Flow won the local media buying and planning duties for international removalist business 1800-GOT-JUNK?.