Leo Australia has been awarded the Grand Effie at the 2025 Australian Effie Awards for its 'From Recovery to Resilience' campaign with Suncorp.
The Australian Communications and Media Authority (ACMA) has announced new regulations requiring organisations using branded identifiers in SMS messages to register these identifiers with their telecommunications provider.
The latest campaign from Vegemite plays on the notion that the B vitamin packed food is fuelling the successes of Australians.
KFC has launched a new campaign titled 'Sweet Tokyo', developed by Ogilvy, to promote its limited-edition product range. The campaign was filmed in Tokyo's Shinjuku district and centres around a love story between KFC's Hot & Crispy chicken and Sweet Teriyaki sauce.
Thinksmart Marketing has unveiled a research report that highlights the challenges faced by CMOs, particularly the disconnect between global HQ decision-making and local market realities.
Elastic has released its 2025 Global Threat Report, coinciding with Cyber Security Awareness Month. The report underscores a significant rise in AI-driven cyberattacks, with a particular focus on Australia.